No Limits No Rules

Category
Spec Work
About This Project

Mock brief from H+K Strategies on how to bring more diversity to adidas. In collaboration with my group, we launched the campaign “No Limit, No Rules.” Creating a new and totally inclusive swimwear line for a variety of people regardless of their race, age, gender, body size, able-bodiedness, and/or religion. All the while spreading the message “THIS is what a swimmer looks like.”